Earlier this month Howard Stern, on his Sirius XM show said that he wasn’t sure what he was going to do when his contract was up with the company. Since that time, rumor mongers and online dirt sheets have taken it upon themselves to suggest that not only will Stern leave satellite radio when his contract is up, but that the future of satellite radio is bleak without his presence. How annoying?
As someone who spends a great deal of time in my car each week because of my job, I can tell you that the benefits of commercial-free music channels far outweigh the benefits of terrestrial radio (which is, essentially, the fact that it is free). I’m willing to spend $13 per month to listen to commercial free music for about two hours every day that I have to commute to and from work or travel around the state. Sure, some other commuters may not need this service and if I traveled a much shorter distance to work, then I might not have Sirius XM installed in my car.
But what bothers me in this situation is the rumor mongering that only takes into account what Stern said on one day. No one mentions that on the very next day he said that if he wasn’t on Sirius XM then he wouldn’t be in radio, period. So as a Sirius XM shareholder please forgive me if I want the full story out there and not just the negative sounding part.